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1 affordable method
метод возможностей
Метод, используемый при планировании расходов на рекламу, при котором рекламодатель исходит из суммы, которую он может истратить. Вот так, оказывается, не только у нас люди на рекламу тратятся, как бог на душу положит. На западе есть даже специальный маркетиновый термин. Звучит-то как: «метод возможностей». Если по-нашенски, то все проще: здесь отмерили, тут прикинули, там заплатили. Короче, «утром деньги – вечером стулья».
[ http://www.lexikon.ru/rekl/a_eng.html]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > affordable method
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2 affordable method
марк., учет метод исчисления "от наличных средств" (метод разработки рекламного или другого бюджета, заключающийся в том, что фирма выделяет на конкретные цели только такие суммы, которые она может себе позволить истратить после покрытия основных расходов)Syn:See: -
3 affordable method
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4 affordable method
s.método solventable, método de lo asequible. -
5 objective-and-task method
марк., учет метод целей и задач (метод разработки сметы расходов на рекламу или другой вид маркетинговой деятельности, при котором сначала устанавливаются конкретные цели и задачи деятельности, напр., увеличение продаж, привлечение новых клиентов и др., а затем определяются суммы, необходимые для достижения данных целей и решения задач)Syn:objective and task method of budgeting, objective and task budgeting, objective-and-task approach, objective method 2), task method, task-objective method, buildup methodSee:Англо-русский экономический словарь > objective-and-task method
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6 competitive-parity method
марк., учет метод конкурентного паритета, защитное бюджетирование (определение расходов на рекламу исходя из рекламных расходов конкурентов; в основе метода лежит идея, что для защиты от конкурентов необходимо расходовать на рекламу так же много или также мало, как конкуренты)Syn:competitive parity budgeting, match competitors method, defensive budgeting, defensive spending, competitive parity 1), competitive match methodSee:Англо-русский экономический словарь > competitive-parity method
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7 arbitrary method
рекл. произвольный метод* (метод составления рекламного бюджета, не связанный со сложными расчетами и конкретной целью рекламной кампании)See: -
8 available funds method
марк., учет = affordable methodАнгло-русский экономический словарь > available funds method
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9 método de lo asequible
• affordable method -
10 método solventable
• affordable method -
11 метод возможностей
метод возможностей
Метод, используемый при планировании расходов на рекламу, при котором рекламодатель исходит из суммы, которую он может истратить. Вот так, оказывается, не только у нас люди на рекламу тратятся, как бог на душу положит. На западе есть даже специальный маркетиновый термин. Звучит-то как: «метод возможностей». Если по-нашенски, то все проще: здесь отмерили, тут прикинули, там заплатили. Короче, «утром деньги – вечером стулья».
[ http://www.lexikon.ru/rekl/a_eng.html]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > метод возможностей
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12 budgeting
сущ.фин., упр. бюджетирование ( процесс составления бюджета и контроля за его исполнением)Decision makers can use budgeting for strategic planning, implementation, and control. — Лица, принимающие решения, могут использовать бюджетирование для стратегического планирования, реализации планов и контроля за их исполнением.
The most critical estimate made during budgeting involves the amount of loans outstanding and cash in the bank that is projected to be held throughout the year, and the relative rate each of those balances will earn. — Наиболее важные оценки, производимые в ходе бюджетирования, касаются величины непогашенных займов и остатка средств на банковских счетах, которые планируется поддерживать в течение всего года, а также соответствующая ставка, по которой на каждый из этих остатков будут начисляться проценты.
See:activity-based budgeting, affordable method, bottom-up budgeting, budget planning, budget process, budget programming, budgeting fund, budgeting process, capital budgeting, competitive-parity method, continuous budgeting, cost budgeting, government budgeting, incremental budgeting, financial planning, objective-and-task method, planning-programming-budgeting system, programme budgeting, Resource Accounting and Budgeting, resource budgeting, top-down budgeting, zero-based budgeting, decision package
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составление бюджета, составление сметы доходов и расходов.* * ** * *разработка бюджета; бюджетный процесс; выставление бюджета; подготовка сметы; составление бюджета; составление сметы. . Словарь экономических терминов . -
13 all-you-can-afford budgeting
марк., учет = affordable methodАнгло-русский экономический словарь > all-you-can-afford budgeting
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14 метод исчисления от наличных средств
Advertising: affordable method (при разработке бюджета)Универсальный русско-английский словарь > метод исчисления от наличных средств
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15 método solventable
m.affordable method. -
16 precio
m.1 price.¿qué precio tiene esta corbata? how much is this tie?está muy bien de precio it's very reasonably pricedprecio al contado cash priceprecio de compra purchase priceprecio de fábrica factory priceprecio indicativo guide priceprecio de mercado market priceprecio prohibitivo prohibitively high priceprecio de saldo bargain priceprecio de salida starting priceprecio de venta (al público) retail price2 price (sacrificio).pagaron un precio muy alto por la victoria they paid a very high price for victory, victory cost them dearlya cualquier precio at any price3 price tag.pres.indicat.1st person singular (yo) present indicative of spanish verb: preciar.* * *1 (coste) price■ ¿a qué precio está? how much is it?\a cualquier precio at any costa precio de coste at cost priceno tener precio figurado to be priceless* * *noun m.1) price, value2) cost* * *SM1) (=importe) [de producto] price; [de viaje] fare; [en hotel] rate, charge¿qué precio tiene? — how much is it?
a o por un precio simbólico — for a nominal o token sum
precio al detalle, precio al por menor — retail price
precio de coste, precio de costo — cost-price
precio de situación — LAm bargain price
precio de venta — sale price, selling price
precio tope — top price, ceiling price
2) (=coste, sacrificio)lo hará a cualquier precio — he'll do it whatever the cost o at any price
al precio de — frm at the cost of
ganó las elecciones, pero al precio de su integridad — he won the election but at the cost o expense of his integrity
3) frm (=valor) worth, value* * *1) ( de producto) pricesubir los precios — to raise prices, to put prices up
bajar los precios — to lower prices, to bring prices down
¿qué precio tiene este vestido? — how much is this dress?
precio al contado/a plazos — cash/credit price
pagar or comprar algo a precio de oro — to pay the earth o a fortune for something
poner precio a la cabeza de alguien — to put a price on somebody's head
2) (sacrificio, esfuerzo)logró lo que quería ¿pero a qué precio? — she got what she wanted, but at what price o cost?
* * *= price, price tag, price range, quote.Ex. Prices tend to be lower than those on SDC and DIALOG and this has obvious attractions.Ex. Many library services, which generally have been provided free to users, are likely to acquire price tags in the near future.Ex. The author reviews some of the features of text retrieval software packages currently on the market with notes on price ranges.Ex. This is the most cost-effective method of acquisition because of the opportunity to choose the least expensive quote from multiple quotes through increasing purchasing power.----* a bajo precio = lower-cost, lower-cost, at a low price, on the cheap.* a cualquier precio = at any cost, at all costs, at any price.* alcanzar un precio = fetch + Dinero.* al mejor precio = at the best price.* al mejor precio posible = at the best possible price.* alto precio = costliness.* a mitad de precio = at half price.* a precio de coste = at cost price, at cost.* a precio de costo = at cost price, at cost.* a precio de ganga = at a steal.* a precio especial = at reduced cost, discounted, cut-rate, cut-price.* a precio razonable = at reasonable cost(s).* a precio reducido = at a discount.* a precios competitivos = competitively priced.* a precios especiales = at reduced rates, at preferential rates.* a precios razonables = at affordable prices.* a su precio normal = at full price.* aumentar el precio = mark up + price, jack up + the price.* aumento de precios = price increase, increased price.* a un precio especial = at a discount.* a un precio módico = at affordable cost, at an affordable price.* a un precio muy razonable = at a very reasonable cost, at very reasonable cost.* a un precio razonable = at a reasonable cost, reasonably priced.* averiguar el precio = cost.* bajada de los precios = falling prices.* bajar de precio = come down in + price.* bajar el precio = lower + price.* bajar los precios = roll back + prices.* bajo precio = low cost.* buena relación calidad-precio = value for money.* caída de los precios = falling prices.* cambiar el precio = reprice, reprice.* cobrar un precio = charge + price.* comparación de precios = comparison shopping.* comparar precios = comparison shop.* competencia de precios = price competition.* condiciones de adquisición y/o precio = terms of availability and/or price.* de bajo precio = low-priced.* de precio fijo = fixed-price.* de precio medio = medium-priced.* de precio razonable = affordable.* de precio rebajado = cut-price, cut-rate.* descender de precio = come down in + price.* diferencia de precio = price differential.* diferencia de precios = price differentiation.* diferencias de precio = differential pricing.* fijación de precio de venta = pricing.* fijación de precios = fixing.* fijar precios = price, fix + price.* fijar precios altos = price + high.* fijar precios bajos = price + low.* fulminar los precios = slash + prices.* guerra de precios = pricing competition, price war.* índice de precios = price index.* índice de precios al consumo = consumer price index (CPI), cost of living index.* Indice de Precios al Consumo (IPC) = Retail Price Index (RPI).* información de precios = price information.* información de precios de productos para el consumo = retail prices.* manipulación de precios = price-fixing.* mantener los precios = hold + prices down.* mejor relación calidad-precio, la = best value for money, the.* mitad de precio = half price.* negociar el precio de Algo = negotiate + price.* obligar a subir el precio = force up + prices.* pagar el precio = meet + price.* pagar precio = pay + cost.* pagar un alto precio = pay + hefty price.* pagar un precio = pay + fee, pay + penalty.* pagar un precio alto por Algo = pay + a premium price for.* pagar un precio elevado = pay + hefty price.* pagar un precio exorbitante = pay through + the nose.* política de fijación de precios = pricing policy.* política de precios = pricing model, pricing policy.* poner el precio = price.* poner precio a la cabeza de Alguien = declare + open season on, put + a price on + Posesivo + head.* poner un precio a Algo muy alto = overprice.* precio abusivo = abusive price tag, abusive price.* precio abusivo, precio desorbidato = abusive price.* precio al por mayor = block rate, wholesale price, bulk rate.* precio + bajar = price + fall.* precio + caer = price + fall.* precio calculado según el tiempo empleado = time-based charge.* precio calculado según el tiempo de conexión = connect time based pricing.* precio calculado según el tiempo empleado = time-based charge.* precio competitivo = competitive price.* precio con descuento = discounted price, discount price.* precio de compra = purchase price.* precio de coste más margen de beneficios = cost-plus pricing.* precio de entrada = price of admission.* precio de la gasolina = fuel pump price.* precio de la habitación = room rate.* precio del aparcamiento = parking fee.* precio de las acciones = share price.* precio de la suscripción = subscription price.* precio de la vivienda = house price.* precio del billete = fare.* precio del billete de autobús = bus fare.* precio del billete de avión = airfare [air fare], airline fare.* precio del carburante = fuel price, fuel pump price.* precio del combustible = fuel price, fuel pump price.* precio del productor = producer price.* precio de salida = starting price.* precio + descender = price + fall.* precio desorbidato = abusive price tag, abusive price.* precio desorbitado = prohibitive price tag, prohibitive price.* precio de tarifa = list price, listed price.* precio de venta al público = retail price, cover price, list price, listed price.* precio + dispararse = price + spiral out of control, price + go through the roof, price + soar through the roof.* precio especial = reduced rate, special rate, reduced fee, discounted price, discount price, preferential rate.* precio especial por compra al por mayor = bulk deal.* precio excesivo = steep price, overpricing [over-pricing], inflated price.* precio fijo = fixed charge.* precio inflado = inflated price.* precio inicial = starting price.* precio íntegro = full price.* precio medio = average price.* precio mínimo = threshold price.* precio normal = full price.* precio para estudiantes = student rate.* precio + ponerse por las nubes = price + go through the roof, price + spiral out of control, price + spiral out of control, price + soar through the roof.* precio por unidad = unit price.* precio prohibitivo = prohibitively expensive, prohibitive price tag, prohibitive price.* precio razonable = fair price.* precio rebajado = marked-down price.* precio rebajado, precio reducido, descuento = marked-down price.* precios = pricing, price range, price rate, price structure.* precios competitivos = competitive rates.* precios con descuento = discount price.* precios de las materias primas = commodity prices.* precios descontrolados = runaway prices.* precios disparados = spiralling prices, runaway prices.* precios + dispararse = prices + spiral.* precios en alza = rising costs, runaway prices, runaway costs.* precio simbólico = nominal fee.* precios + ponerse por las nubes = prices + spiral.* precios por las nubes = spiralling prices.* que no tiene precio = priceless.* que tiene precio = priced.* rebajar el precio = cut + price.* rebajar los precios = knock down + prices, slash + prices.* reducción de los precios = price cut.* reducción de precios = pricecutting.* reducir el precio = reduce + price, cut + price.* relación calidad-precio = price-performance ratio.* sensible a los precios = price sensitive.* sin precio = unpriced.* subida de precios = price rise, rising costs, price increase, increased price, price hike, price hike.* subir de precio = rise in + price.* subir el precio = push + cost + up, raise + price, jack up + the price, rack up + the price.* susceptible a los precios = price sensitive.* tabla de comparación de precios = price-comparison table.* tarifa de precios = pricing structure, pricing algorithm, pricing scheme, pricing model, price structure.* tener un precio razonable = be reasonably priced.* tirado de precio = steal, at a steal.* vender a precio de costo = sell at + cost.* vender a precio de ganga = sell at + bargain price.* vender a un precio más barato que = undercut.* vender en el extranjero a precios inferiores que en el país de origen = dump.* venta a un precio más barato = undercutting.* * *1) ( de producto) pricesubir los precios — to raise prices, to put prices up
bajar los precios — to lower prices, to bring prices down
¿qué precio tiene este vestido? — how much is this dress?
precio al contado/a plazos — cash/credit price
pagar or comprar algo a precio de oro — to pay the earth o a fortune for something
poner precio a la cabeza de alguien — to put a price on somebody's head
2) (sacrificio, esfuerzo)logró lo que quería ¿pero a qué precio? — she got what she wanted, but at what price o cost?
* * *= price, price tag, price range, quote.Ex: Prices tend to be lower than those on SDC and DIALOG and this has obvious attractions.
Ex: Many library services, which generally have been provided free to users, are likely to acquire price tags in the near future.Ex: The author reviews some of the features of text retrieval software packages currently on the market with notes on price ranges.Ex: This is the most cost-effective method of acquisition because of the opportunity to choose the least expensive quote from multiple quotes through increasing purchasing power.* a bajo precio = lower-cost, lower-cost, at a low price, on the cheap.* a cualquier precio = at any cost, at all costs, at any price.* alcanzar un precio = fetch + Dinero.* al mejor precio = at the best price.* al mejor precio posible = at the best possible price.* alto precio = costliness.* a mitad de precio = at half price.* a precio de coste = at cost price, at cost.* a precio de costo = at cost price, at cost.* a precio de ganga = at a steal.* a precio especial = at reduced cost, discounted, cut-rate, cut-price.* a precio razonable = at reasonable cost(s).* a precio reducido = at a discount.* a precios competitivos = competitively priced.* a precios especiales = at reduced rates, at preferential rates.* a precios razonables = at affordable prices.* a su precio normal = at full price.* aumentar el precio = mark up + price, jack up + the price.* aumento de precios = price increase, increased price.* a un precio especial = at a discount.* a un precio módico = at affordable cost, at an affordable price.* a un precio muy razonable = at a very reasonable cost, at very reasonable cost.* a un precio razonable = at a reasonable cost, reasonably priced.* averiguar el precio = cost.* bajada de los precios = falling prices.* bajar de precio = come down in + price.* bajar el precio = lower + price.* bajar los precios = roll back + prices.* bajo precio = low cost.* buena relación calidad-precio = value for money.* caída de los precios = falling prices.* cambiar el precio = reprice, reprice.* cobrar un precio = charge + price.* comparación de precios = comparison shopping.* comparar precios = comparison shop.* competencia de precios = price competition.* condiciones de adquisición y/o precio = terms of availability and/or price.* de bajo precio = low-priced.* de precio fijo = fixed-price.* de precio medio = medium-priced.* de precio razonable = affordable.* de precio rebajado = cut-price, cut-rate.* descender de precio = come down in + price.* diferencia de precio = price differential.* diferencia de precios = price differentiation.* diferencias de precio = differential pricing.* fijación de precio de venta = pricing.* fijación de precios = fixing.* fijar precios = price, fix + price.* fijar precios altos = price + high.* fijar precios bajos = price + low.* fulminar los precios = slash + prices.* guerra de precios = pricing competition, price war.* índice de precios = price index.* índice de precios al consumo = consumer price index (CPI), cost of living index.* Indice de Precios al Consumo (IPC) = Retail Price Index (RPI).* información de precios = price information.* información de precios de productos para el consumo = retail prices.* manipulación de precios = price-fixing.* mantener los precios = hold + prices down.* mejor relación calidad-precio, la = best value for money, the.* mitad de precio = half price.* negociar el precio de Algo = negotiate + price.* obligar a subir el precio = force up + prices.* pagar el precio = meet + price.* pagar precio = pay + cost.* pagar un alto precio = pay + hefty price.* pagar un precio = pay + fee, pay + penalty.* pagar un precio alto por Algo = pay + a premium price for.* pagar un precio elevado = pay + hefty price.* pagar un precio exorbitante = pay through + the nose.* política de fijación de precios = pricing policy.* política de precios = pricing model, pricing policy.* poner el precio = price.* poner precio a la cabeza de Alguien = declare + open season on, put + a price on + Posesivo + head.* poner un precio a Algo muy alto = overprice.* precio abusivo = abusive price tag, abusive price.* precio abusivo, precio desorbidato = abusive price.* precio al por mayor = block rate, wholesale price, bulk rate.* precio + bajar = price + fall.* precio + caer = price + fall.* precio calculado según el tiempo empleado = time-based charge.* precio calculado según el tiempo de conexión = connect time based pricing.* precio calculado según el tiempo empleado = time-based charge.* precio competitivo = competitive price.* precio con descuento = discounted price, discount price.* precio de compra = purchase price.* precio de coste más margen de beneficios = cost-plus pricing.* precio de entrada = price of admission.* precio de la gasolina = fuel pump price.* precio de la habitación = room rate.* precio del aparcamiento = parking fee.* precio de las acciones = share price.* precio de la suscripción = subscription price.* precio de la vivienda = house price.* precio del billete = fare.* precio del billete de autobús = bus fare.* precio del billete de avión = airfare [air fare], airline fare.* precio del carburante = fuel price, fuel pump price.* precio del combustible = fuel price, fuel pump price.* precio del productor = producer price.* precio de salida = starting price.* precio + descender = price + fall.* precio desorbidato = abusive price tag, abusive price.* precio desorbitado = prohibitive price tag, prohibitive price.* precio de tarifa = list price, listed price.* precio de venta al público = retail price, cover price, list price, listed price.* precio + dispararse = price + spiral out of control, price + go through the roof, price + soar through the roof.* precio especial = reduced rate, special rate, reduced fee, discounted price, discount price, preferential rate.* precio especial por compra al por mayor = bulk deal.* precio excesivo = steep price, overpricing [over-pricing], inflated price.* precio fijo = fixed charge.* precio inflado = inflated price.* precio inicial = starting price.* precio íntegro = full price.* precio medio = average price.* precio mínimo = threshold price.* precio normal = full price.* precio para estudiantes = student rate.* precio + ponerse por las nubes = price + go through the roof, price + spiral out of control, price + spiral out of control, price + soar through the roof.* precio por unidad = unit price.* precio prohibitivo = prohibitively expensive, prohibitive price tag, prohibitive price.* precio razonable = fair price.* precio rebajado = marked-down price.* precio rebajado, precio reducido, descuento = marked-down price.* precios = pricing, price range, price rate, price structure.* precios competitivos = competitive rates.* precios con descuento = discount price.* precios de las materias primas = commodity prices.* precios descontrolados = runaway prices.* precios disparados = spiralling prices, runaway prices.* precios + dispararse = prices + spiral.* precios en alza = rising costs, runaway prices, runaway costs.* precio simbólico = nominal fee.* precios + ponerse por las nubes = prices + spiral.* precios por las nubes = spiralling prices.* que no tiene precio = priceless.* que tiene precio = priced.* rebajar el precio = cut + price.* rebajar los precios = knock down + prices, slash + prices.* reducción de los precios = price cut.* reducción de precios = pricecutting.* reducir el precio = reduce + price, cut + price.* relación calidad-precio = price-performance ratio.* sensible a los precios = price sensitive.* sin precio = unpriced.* subida de precios = price rise, rising costs, price increase, increased price, price hike, price hike.* subir de precio = rise in + price.* subir el precio = push + cost + up, raise + price, jack up + the price, rack up + the price.* susceptible a los precios = price sensitive.* tabla de comparación de precios = price-comparison table.* tarifa de precios = pricing structure, pricing algorithm, pricing scheme, pricing model, price structure.* tener un precio razonable = be reasonably priced.* tirado de precio = steal, at a steal.* vender a precio de costo = sell at + cost.* vender a precio de ganga = sell at + bargain price.* vender a un precio más barato que = undercut.* vender en el extranjero a precios inferiores que en el país de origen = dump.* venta a un precio más barato = undercutting.* * *A (de un producto) pricesubir los precios to raise prices, to put prices upbajar los precios to lower prices, to bring prices down¿qué precio tiene este vestido? what's the price of this dress?, how much is this dress?el precio del viaje the cost o price of the tripaquí la fruta está muy bien de precio fruit is very reasonably priced o very reasonable here, the price of fruit is very reasonable hereun precio al alcance de todos los bolsillos a price to suit everyone's pocket, a price everyone can affordlo compré a muy buen precio I got it for a very reasonable priceen esta zona los apartamentos tienen un precio prohibitivo apartments in this area are prohibitively expensivetiene un precio irrisorio it's ridiculously cheapel precio por unidad es (de) 5 euros they are 5 euros eachlibros a precios populares books at affordable pricesprecio al contado cash priceprecio a plazos credit pricea precio de saldo at a bargain price, at a knockdown price ( colloq)aún no han fijado el precio they still haven't fixed the pricehacer precio ( RPl); to lower the price, give a discountno tener precio to be pricelesseste anillo no tiene precio para mí for me this ring is pricelesssu ayuda no tiene precio her help has been invaluablepagar or comprar algo a precio de oro to pay the earth o a fortune for sthponer precio a la cabeza de algn to put a price on sb's headCompuestos:● precio al por mayor/menorwholesale/retail price, trade pricefixed priceopening pricesupport priceclosing pricepurchase pricecost pricestriking pricelaunch priceel precio del dinero the cost of money, the cost of borrowingmarket pricestarting pricethreshold pricesale price(de un alimento, medicamento) recommended retail price; (de un libro) published pricefactory (gate) price, price ex works ( BrE)psychological priceunit priceB(sacrificio, esfuerzo): logró lo que quería ¿pero a qué precio? she got what she wanted, but at what price o cost?impedirán a cualquier precio que se sepa la verdad they will go to any lengths to stop people knowing the truth, they will stop at nothing to hide the truthestá dispuesto a mantenerse en el cargo a cualquier precio he's determined to stay on at any price o at all costs o whatever the cost* * *
Del verbo preciar: ( conjugate preciar)
precio es:
1ª persona singular (yo) presente indicativo
preció es:
3ª persona singular (él/ella/usted) pretérito indicativo
precio sustantivo masculino
1 ( de producto) price;◊ precio al contado/a plazos cash/credit price;
¿qué precio tiene este vestido? how much is this dress?;
precio de costo or (Esp) coste cost price;
precio de venta al público (de alimento, medicamento) recommended retail price;
( de libro) published price;
2 (sacrificio, costo) price, cost;
precio sustantivo masculino price, cost: ¿qué precio tiene este abrigo?, how much is this coat?
♦ Locuciones: a cualquier precio, at any cost: está dispuesta a conseguir ese puesto a cualquier precio, she's willing to do anything in order to get that job
no tener precio, to be priceless: las obras destruídas por las bombas no tenían precio, the works of art destroyed by the bombing were priceless
mi amistad no tiene precio, my friendship can't be bought
' precio' also found in these entries:
Spanish:
abusiva
- abusivo
- ajustada
- ajustado
- alquiler
- alta
- alto
- arrendamiento
- cara
- caro
- cobrar
- concertar
- conveniente
- costar
- coste
- costo
- de
- demencial
- descender
- desorbitada
- desorbitado
- encarecer
- entrar
- estar
- lince
- mitad
- moderada
- moderado
- módica
- módico
- neta
- neto
- proporción
- PVP
- rebaja
- rebajar
- regatear
- rondar
- salvajada
- según
- tarifa
- tasa
- tasar
- tributo
- unitaria
- unitario
- valer
- valor
- valorar
- accesible
English:
adjust
- all-in
- approximate
- arm's length
- arrange
- asking price
- at
- bargain
- beat down
- bloody
- bring down
- cagey
- charge
- cheap
- command
- cost
- cut
- decrease
- dirt-cheap
- discount
- double
- down
- downturn
- drop
- excessive
- fall
- fare
- fix
- foresight
- freight
- gazumping
- going
- hefty
- high-end
- inexpensively
- inflated
- introductory
- jack up
- jump
- knock down
- low
- lower
- lowest
- mark down
- mark up
- market price
- mistaken
- moderate
- money
- name
* * *precio nm1. [en dinero] price;¿qué precio tiene esta corbata? how much is this tie?;subir los precios to put prices up;bajar los precios to bring prices down;ha subido el precio de la vivienda house prices have gone up;está muy bien de precio it's very reasonably priced;un precio prohibitivo a prohibitively high price;Andes Fama precio de huevo for next to nothing;a precio de oro: la merluza está a precio de oro hake has become ridiculously expensive;RPhacer precio a alguien to give sb a discount;poner precio a to put a price on;poner precio a la cabeza de alguien to put a price on sb's head;no tener precio to be pricelessBolsa precio de apertura opening price;precio de catálogo list price;Bolsa precio de cierre closing price;precio de compra purchase price;precio comprador bid price;precio al contado cash price;Esp precio de coste cost price;precio de costo cost price;comprar algo a precio de costo to buy sth at cost price;Bolsa precio de cotización quoted price; Fin el precio del dinero the cost of borrowing; Bolsa precio de ejercicio striking price;precio de fábrica factory price;precio indicativo guide price;precio de lanzamiento launch price;precio de lista list price;precio al por mayor trade price;precio de mercado market price;precio nominal nominal price;precio de oferta offer price;precio de saldo bargain price;precio de salida starting price;precio de salida a Bolsa issue price;precio simbólico nominal o token amount;precio tope top o ceiling price;precio por unidad unit price;precio unitario unit price;precio de venta (al público) retail price2. [sacrificio] price;es el precio de la fama it's the price of fame;pagaron un precio muy alto por la victoria they paid a very high price for victory, victory cost them dearly;a cualquier precio at any price;al precio de at the cost of* * *m price;precio por unidad unit price;a bajo precio at a low price;a mitad de precio at half price;estar bien de precio be reasonably priced;a buen precio at a good price;pagar a precio de oro pay a fortune for;no tener precio fig be priceless* * *precio nm1) : price2) : cost, sacrificea cualquier precio: whatever the cost* * *precio n price¿qué precio tiene? how much is it? -
17 recurso
m.1 resort (medio).como último recurso as a last resortes un hombre de recursos he's very resourceful2 appeal (law).presentar recurso (ante) to appeal (against)recurso de alzada appeal (against an official decision)recurso de apelación appealrecurso de casación High Court appeal3 resource (bien, riqueza).recursos humanos human resourcesrecursos naturales natural resources4 recourse, resort to a person or a thing to solve a problem or need, affordable solution, refuge.* * *1 (medio) resort2 DERECHO appeal1 resources, means\como último recurso as a last resortde recursos resourcefulrecurso de apelación appealrecurso de casación high court appealrecursos naturales natural resources* * *noun m.1) appeal2) resort3) resource•- recursos* * *SM1) (=medio)2) (Jur) appeal3) pl recursos (=bienes) resources* * *1) ( medio)2) recursos masculino plural ( medios económicos - de país) resources (pl); (- de persona) means (pl)3) (Inf) facility, resource4) (Der) appealpresentar or interponer un recurso — to lodge an appeal
* * *= asset, expedient, facility, resource, resort, recourse, standby [stand-by].Nota: Nombre.Ex. The efficient analysis of professional and technical documents is an asset in many spheres of activity.Ex. Here again we might resort to the old expedient of the 'see also', or simply pretend that each version of an author's name implies a different person.Ex. Solutions include constructing compact shelving, on-site remote storage or building new library facilities.Ex. Resources of the information system will impose constraints upon the nature of the indexing language.Ex. Shared publication continued to be the resort of the smaller publisher.Ex. Antitrust legislation probably does not provide recourse to libraries for publishers' prices.Ex. Standbys and understudies rarely get the job when a star needs to be replaced long-term, and Calaway and Patterson know how lucky they are to have beaten the odds.----* administración de recursos = husbandry.* ampliar los recursos = broaden + resources.* aprovechamiento de los recursos = accountability.* aprovecharse de recursos = tap + resources.* archivo de recursos electrónicos = electronic repository [e-repository].* banco de recursos electrónicos = electronic resource bank.* basado en los recursos = resource-based.* bibliografía de recursos en Internet = webliography.* biblioteca de recursos = resource library.* bien dotado de recursos = well-resourced.* bien equipado de recursos = well-resourced.* búsqueda de recursos = resource discovery.* centro de recursos = resource centre.* centro de recursos multimedia = media resource centre.* centro de recursos para el aprendizaje (CRA) = learning hub, learning resource centre (LRC).* CLR (Consejo sobre Recursos Bibliotecarios) = CLR (Council on Library Resources).* como último recurso = as a last resort, in the last resort.* compartir recursos = pool + resources.* con pocos recursos = under-resourced.* con pocos recursos económicos = low-budget.* conseguir recursos = mobilise + resources.* dedicar recursos = divert + resources, commit + resources.* dedicar recursos a = direct + resources toward(s).* delegar recursos = delegate + resources.* depósito de recursos electrónicos = electronic repository [e-repository].* distribuidor de recursos = resource allocator.* dotar de recursos = resource.* encargado de recursos humanos = human resource manager.* equipar de recursos = resource.* exigir demasiado a los recursos = stretch + Posesivo + resources.* experto en recursos = resource person [resource people -pl.].* falto de recursos = resource-starved.* fichero de recursos humanos = resource file.* fondo de recursos electrónicos de acceso restringido = electronic reserve.* Gestión de los Recursos de Información (IRM) = Information Resources Management (IRM).* gestión de recursos acuáticos = aquatic resource management.* gestión de recursos acuíferos = water resource management.* gestión de recursos hidráulicos = water management.* gestión de recursos humanos = human resource management.* grupo de recursos = clump.* hacer uso de recursos = tap into + resources.* industrias que dependen de los recursos humanos = personnel based industries.* inversión de recursos = commitment of resources.* jefe de recursos humanos = human resource manager.* liberar recursos = free up + resources.* LRTS (Servicios Técnicos y de Recursos para la Biblioteca) = LRTS (Library Resources and Technical Services).* material del centro de recursos = resource centre material.* mediante el uso de los recursos = resource-based.* pobre en recursos = resource-poor.* primer recurso = first recourse.* programa de medición de los recursos usados = metering software.* PURL (Localizador Uniforme Permanente de Recursos) = PURL (Persistent Uniform Resource Locator).* que combina diferenes tipos de recursos = multi-source [multi source].* que utiliza muchos recursos = resource-intensive.* recurso académico = scholarly resource.* recurso de inconstitucionalidad = judicial review.* recurso de información = information asset.* recurso de la red = network resource.* recurso de referencia = reference resource.* recurso de referencia eletrónico = electronic reference resource.* recurso didáctico = teaching material.* recurso digital = digital resource.* recurso electrónico = electronic resource [e-resource].* recurso energético = energy resource.* recurso en línea = online resource.* recurso impreso = print resource.* recurso informativo = information asset.* recurso natural = natural resource.* recurso no renovable = non-renewable resource.* recurso principal = primary resource.* recurso renovable = renewable resource.* recursos = assets, resourcing, inputs, resource base, ways and means.* recursos acuíferos = water resources.* recursos bibliográficos = literature resources.* recursos bibliotecarios = library resources.* recursos comerciales = commercial resources.* recursos compartidos = resource sharing.* recursos de gas natural = gas resources, natural gas resources.* recursos de información autodidácticos = self help resources.* recursos digitales = digital assets.* recursos documentales = documentary resources.* recursos económicos = economic resources, financial resources, fiscal resources.* recursos efectistas = gimmickry.* recursos electrónicos por suscripción = licensed resources, licensed electronic resources.* recursos hidrográficos = water resources.* recursos humanos = manpower force, staffing, staffing levels, human resources.* recursos informáticos = computing technology, computing resources.* recursos informativos = information resources.* recursos, los = wherewithal, the.* recursos materiales = material resources.* recursos petrolíferos = oil resources.* red de recursos distribuidos = distributed environment.* repertorios de recursos de apelación = records of appeal proceedings.* responsable de recursos humanos = human resource manager.* rico en recursos = resource-rich.* sin recursos = resource-starved.* sistema de medición de los recursos usados = metering system.* sobrecargar los recursos = stretch + Posesivo + resources.* último recurso = fall-back [fallback], last resort, last ditch.* URC (Características Uniformes de Recursos) = URC (Uniform Resource Characteristics).* URI (Identificador Universal de Recursos) = URI (Uniform Resource Identifier).* URN (Nombre Uniforme de Recursos) = URN (Uniform Resource Name).* uso compartido de recursos = resource sharing, time-sharing [timesharing].* uso óptimo de los recursos = value for money.* utilizar recursos = mobilise + resources, tap + resources, tap into + resources.* * *1) ( medio)2) recursos masculino plural ( medios económicos - de país) resources (pl); (- de persona) means (pl)3) (Inf) facility, resource4) (Der) appealpresentar or interponer un recurso — to lodge an appeal
* * *= asset, expedient, facility, resource, resort, recourse, standby [stand-by].Nota: Nombre.Ex: The efficient analysis of professional and technical documents is an asset in many spheres of activity.
Ex: Here again we might resort to the old expedient of the 'see also', or simply pretend that each version of an author's name implies a different person.Ex: Solutions include constructing compact shelving, on-site remote storage or building new library facilities.Ex: Resources of the information system will impose constraints upon the nature of the indexing language.Ex: Shared publication continued to be the resort of the smaller publisher.Ex: Antitrust legislation probably does not provide recourse to libraries for publishers' prices.Ex: Standbys and understudies rarely get the job when a star needs to be replaced long-term, and Calaway and Patterson know how lucky they are to have beaten the odds.* administración de recursos = husbandry.* ampliar los recursos = broaden + resources.* aprovechamiento de los recursos = accountability.* aprovecharse de recursos = tap + resources.* archivo de recursos electrónicos = electronic repository [e-repository].* banco de recursos electrónicos = electronic resource bank.* basado en los recursos = resource-based.* bibliografía de recursos en Internet = webliography.* biblioteca de recursos = resource library.* bien dotado de recursos = well-resourced.* bien equipado de recursos = well-resourced.* búsqueda de recursos = resource discovery.* centro de recursos = resource centre.* centro de recursos multimedia = media resource centre.* centro de recursos para el aprendizaje (CRA) = learning hub, learning resource centre (LRC).* CLR (Consejo sobre Recursos Bibliotecarios) = CLR (Council on Library Resources).* como último recurso = as a last resort, in the last resort.* compartir recursos = pool + resources.* con pocos recursos = under-resourced.* con pocos recursos económicos = low-budget.* conseguir recursos = mobilise + resources.* dedicar recursos = divert + resources, commit + resources.* dedicar recursos a = direct + resources toward(s).* delegar recursos = delegate + resources.* depósito de recursos electrónicos = electronic repository [e-repository].* distribuidor de recursos = resource allocator.* dotar de recursos = resource.* encargado de recursos humanos = human resource manager.* equipar de recursos = resource.* exigir demasiado a los recursos = stretch + Posesivo + resources.* experto en recursos = resource person [resource people -pl.].* falto de recursos = resource-starved.* fichero de recursos humanos = resource file.* fondo de recursos electrónicos de acceso restringido = electronic reserve.* Gestión de los Recursos de Información (IRM) = Information Resources Management (IRM).* gestión de recursos acuáticos = aquatic resource management.* gestión de recursos acuíferos = water resource management.* gestión de recursos hidráulicos = water management.* gestión de recursos humanos = human resource management.* grupo de recursos = clump.* hacer uso de recursos = tap into + resources.* industrias que dependen de los recursos humanos = personnel based industries.* inversión de recursos = commitment of resources.* jefe de recursos humanos = human resource manager.* liberar recursos = free up + resources.* LRTS (Servicios Técnicos y de Recursos para la Biblioteca) = LRTS (Library Resources and Technical Services).* material del centro de recursos = resource centre material.* mediante el uso de los recursos = resource-based.* pobre en recursos = resource-poor.* primer recurso = first recourse.* programa de medición de los recursos usados = metering software.* PURL (Localizador Uniforme Permanente de Recursos) = PURL (Persistent Uniform Resource Locator).* que combina diferenes tipos de recursos = multi-source [multi source].* que utiliza muchos recursos = resource-intensive.* recurso académico = scholarly resource.* recurso de inconstitucionalidad = judicial review.* recurso de información = information asset.* recurso de la red = network resource.* recurso de referencia = reference resource.* recurso de referencia eletrónico = electronic reference resource.* recurso didáctico = teaching material.* recurso digital = digital resource.* recurso electrónico = electronic resource [e-resource].* recurso energético = energy resource.* recurso en línea = online resource.* recurso impreso = print resource.* recurso informativo = information asset.* recurso natural = natural resource.* recurso no renovable = non-renewable resource.* recurso principal = primary resource.* recurso renovable = renewable resource.* recursos = assets, resourcing, inputs, resource base, ways and means.* recursos acuíferos = water resources.* recursos bibliográficos = literature resources.* recursos bibliotecarios = library resources.* recursos comerciales = commercial resources.* recursos compartidos = resource sharing.* recursos de gas natural = gas resources, natural gas resources.* recursos de información autodidácticos = self help resources.* recursos digitales = digital assets.* recursos documentales = documentary resources.* recursos económicos = economic resources, financial resources, fiscal resources.* recursos efectistas = gimmickry.* recursos electrónicos por suscripción = licensed resources, licensed electronic resources.* recursos hidrográficos = water resources.* recursos humanos = manpower force, staffing, staffing levels, human resources.* recursos informáticos = computing technology, computing resources.* recursos informativos = information resources.* recursos, los = wherewithal, the.* recursos materiales = material resources.* recursos petrolíferos = oil resources.* red de recursos distribuidos = distributed environment.* repertorios de recursos de apelación = records of appeal proceedings.* responsable de recursos humanos = human resource manager.* rico en recursos = resource-rich.* sin recursos = resource-starved.* sistema de medición de los recursos usados = metering system.* sobrecargar los recursos = stretch + Posesivo + resources.* último recurso = fall-back [fallback], last resort, last ditch.* URC (Características Uniformes de Recursos) = URC (Uniform Resource Characteristics).* URI (Identificador Universal de Recursos) = URI (Uniform Resource Identifier).* URN (Nombre Uniforme de Recursos) = URN (Uniform Resource Name).* uso compartido de recursos = resource sharing, time-sharing [timesharing].* uso óptimo de los recursos = value for money.* utilizar recursos = mobilise + resources, tap + resources, tap into + resources.* * *A(medio): he agotado todos los recursos I've exhausted all the options, I've tried everything I cancomo último recurso as a last resortes un hombre de recursos he's a resourceful manB recursos mpl (medios económicos — de un país) resources (pl); (— de una persona, una familia) means (pl)recursos minerales mineral resourcesuna familia sin recursos a family with no means of supportCompuestos:mpl economic o financial resources (pl)mpl energy resources (pl)mpl human resources (pl)mpl natural resources (pl)C ( Inf) facility, resourceD ( Der) appealpresentar or interponer un recurso to lodge an appealCompuestos:appeal on the grounds of unconstitutionalityapplication for a writ of habeas corpusremedy of complaint, complaint proceedings (pl)( Per) legal challenge* * *
recurso sustantivo masculino
1 ( medio):
como último recurso as a last resort;
un hombre de recursos a resourceful man
2
(— de persona) means (pl);
recursos humanos human resources (pl);
recursos naturales natural resources (pl)
recurso sustantivo masculino 1 recursos, resources: su familia no tiene recursos, his family has no means of support
2 (medio, solución) resort
3 Jur appeal
' recurso' also found in these entries:
Spanish:
amparo
- aprovechada
- aprovechado
- casación
- explotación
- interponer
- sobrexplotación
- denegar
- medio
- remedio
- socorrido
- último
English:
asset
- expedient
- inadequate
- recourse
- resort
- resource
- standby
- stopgap
- tap
- tapping
- underemployed
- unemployed
- untapped
- device
- fail
- stop
* * *recurso nm1. [medio] resort;como último recurso as a last resort;es un hombre de recursos he's very resourceful;el único recurso que le queda es llamar a su hermano his only remaining alternative o option is to call his brother2. Der appeal;presentar recurso (ante) to appeal (against)recurso de alzada appeal [against an official decision];recurso de amparo appeal [to constitutional tribunal];recurso de apelación appeal;recurso de casación High Court appeal;recurso contencioso administrativo = court case brought against the State;recurso de súplica = appeal to a higher court for reversal of a decision3. [bien, riqueza] resource;no tiene recursos, así que su familia le da dinero he doesn't have his own means, so he gets money from his familyrecurso energético energy resource;recursos financieros financial resources;recursos hídricos water resources;recursos humanos human resources;recursos minerales mineral resources;recursos naturales natural resources;Econ recursos propios equity;recursos renovables renewable resources;recursos no renovables non-renewable resources4. Informát resource* * *m1 JUR appeal;recurso de apelación appeal2 material resource;sin recursos with no means of support* * *recurso nm1) : recourseel último recurso: the last resort2) : appeal (in law)3) recursos nmpl: resources, meansrecursos naturales: natural resources* * *recurso n methodsiempre tiene algún recurso ingenioso para salir de las situaciones complicadas he's always got some ingenious method of getting out of complicated situations -
18 Harrison, John
[br]b. 24 March 1693 Foulby, Yorkshire, Englandd. 24 March 1776 London, England[br]English horologist who constructed the first timekeeper of sufficient accuracy to determine longitude at sea and invented the gridiron pendulum for temperature compensation.[br]John Harrison was the son of a carpenter and was brought up to that trade. He was largely self-taught and learned mechanics from a copy of Nicholas Saunderson's lectures that had been lent to him. With the assistance of his younger brother, James, he built a series of unconventional clocks, mainly of wood. He was always concerned to reduce friction, without using oil, and this influenced the design of his "grasshopper" escapement. He also invented the "gridiron" compensation pendulum, which depended on the differential expansion of brass and steel. The excellent performance of his regulator clocks, which incorporated these devices, convinced him that they could also be used in a sea dock to compete for the longitude prize. In 1714 the Government had offered a prize of £20,000 for a method of determining longitude at sea to within half a degree after a voyage to the West Indies. In theory the longitude could be found by carrying an accurate timepiece that would indicate the time at a known longitude, but the requirements of the Act were very exacting. The timepiece would have to have a cumulative error of no more than two minutes after a voyage lasting six weeks.In 1730 Harrison went to London with his proposal for a sea clock, supported by examples of his grasshopper escapement and his gridiron pendulum. His proposal received sufficient encouragement and financial support, from George Graham and others, to enable him to return to Barrow and construct his first sea clock, which he completed five years later. This was a large and complicated machine that was made out of brass but retained the wooden wheelwork and the grasshopper escapement of the regulator clocks. The two balances were interlinked to counteract the rolling of the vessel and were controlled by helical springs operating in tension. It was the first timepiece with a balance to have temperature compensation. The effect of temperature change on the timekeeping of a balance is more pronounced than it is for a pendulum, as two effects are involved: the change in the size of the balance; and the change in the elasticity of the balance spring. Harrison compensated for both effects by using a gridiron arrangement to alter the tension in the springs. This timekeeper performed creditably when it was tested on a voyage to Lisbon, and the Board of Longitude agreed to finance improved models. Harrison's second timekeeper dispensed with the use of wood and had the added refinement of a remontoire, but even before it was tested he had embarked on a third machine. The balance of this machine was controlled by a spiral spring whose effective length was altered by a bimetallic strip to compensate for changes in temperature. In 1753 Harrison commissioned a London watchmaker, John Jefferys, to make a watch for his own personal use, with a similar form of temperature compensation and a modified verge escapement that was intended to compensate for the lack of isochronism of the balance spring. The time-keeping of this watch was surprisingly good and Harrison proceeded to build a larger and more sophisticated version, with a remontoire. This timekeeper was completed in 1759 and its performance was so remarkable that Harrison decided to enter it for the longitude prize in place of his third machine. It was tested on two voyages to the West Indies and on both occasions it met the requirements of the Act, but the Board of Longitude withheld half the prize money until they had proof that the timekeeper could be duplicated. Copies were made by Harrison and by Larcum Kendall, but the Board still continued to prevaricate and Harrison received the full amount of the prize in 1773 only after George III had intervened on his behalf.Although Harrison had shown that it was possible to construct a timepiece of sufficient accuracy to determine longitude at sea, his solution was too complex and costly to be produced in quantity. It had, for example, taken Larcum Kendall two years to produce his copy of Harrison's fourth timekeeper, but Harrison had overcome the psychological barrier and opened the door for others to produce chronometers in quantity at an affordable price. This was achieved before the end of the century by Arnold and Earnshaw, but they used an entirely different design that owed more to Le Roy than it did to Harrison and which only retained Harrison's maintaining power.[br]Principal Honours and DistinctionsRoyal Society Copley Medal 1749.Bibliography1767, The Principles of Mr Harrison's Time-keeper, with Plates of the Same, London. 1767, Remarks on a Pamphlet Lately Published by the Rev. Mr Maskelyne Under theAuthority of the Board of Longitude, London.1775, A Description Concerning Such Mechanisms as Will Afford a Nice or True Mensuration of Time, London.Further ReadingR.T.Gould, 1923, The Marine Chronometer: Its History and Development, London; reprinted 1960, Holland Press.—1978, John Harrison and His Timekeepers, 4th edn, London: National Maritime Museum.H.Quill, 1966, John Harrison, the Man who Found Longitude, London. A.G.Randall, 1989, "The technology of John Harrison's portable timekeepers", Antiquarian Horology 18:145–60, 261–77.J.Betts, 1993, John Harrison London (a good short account of Harrison's work). S.Smiles, 1905, Men of Invention and Industry; London: John Murray, Chapter III. Dictionary of National Biography, Vol. IX, pp. 35–6.DV
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